CRM Software

Zoho CRM review

A low-cost, wide-feature CRM with a free 3-user plan and four paid editions priced per user.

Researched by Max Benz · Facts checked October 24, 2026 · How we research

Zoho CRM at a glance

Category
CRM Software
Starting price
Free for up to 3 users; Standard $14/user/month billed annually
Pricing model
per user
Public pricing
Yes
Free plan
Yes
Free trial
Yes
Contract
monthly or annual
G2 rating
4.1 (2,940 reviews)
Funding or owner
Part of privately held Zoho Corporation (not verified)
Security
HIPAA compliance listed from Standard
Integrations
Slack, Zoom, Microsoft Teams, QuickBooks (Enterprise)

Buying Zoho CRM: security, admin and contract

Contract
Monthly billing available on paid editions.
Implementation
Ultimate edition includes consulting and migration support.

Questions to ask Zoho CRM before you sign

  • Which plan includes SAML SSO, and what does it cost for our seat count?
  • Is SCIM provisioning included, or a paid add-on?
  • Which plan includes audit logs, and how long are they kept?
  • Where is our data stored, and can we choose the region?
  • Can we sign your standard DPA without changes?
  • What will the price be at renewal, and is the increase capped?

Questions are listed where Zoho CRM's public pages leave the answer open.

Who Zoho CRM is for

Choose Zoho CRM if

  • Small businesses that want a free start and cheap per-user editions.
  • Teams already using other Zoho apps.

Look elsewhere if

  • Buyers who need public SSO/audit details before shortlisting.
  • Teams that want one simple flat tier.

Zoho CRM pricing

Zoho CRM plans as published on October 24, 2026
PlanPriceUnitNotes
Free$03 usersWorkflows, 5,000 API calls/day, mobile apps
Standard$14 annual / $20 monthlyuser/monthMultiple pipelines, forecasting, web forms (USD from third-party summary)
Professional$23 annual / $35 monthlyuser/monthProcess management, CPQ, inventory, unlimited reports
Enterprise$40 annual / $50 monthlyuser/monthMulti-team management, approvals, sandbox, field-level encryption
Ultimate$52 annual / $65 monthlyuser/monthExpanded limits, QuickML, migration support

USD figures come from third-party summaries (meetergo, as of 2026-08-06 per that page); Zoho's own page shows INR by default (Standard 800, Professional 1,400, Enterprise 2,400, Ultimate 2,600). Team User add-on $9 annual / $11 monthly per meetergo. Zoho says annual saves up to 34%.

Zoho CRM features by buying criteria

Zoho CRM features, checked October 24, 2026
CriterionWhat we found
Pipeline managementMultiple pipelines from Standard; forecasting from Standard.
Email and calendar integrationCalendar integration from Standard; Slack/Zoom/Teams integration.
Sales automationWorkflows in Free; process management from Professional; approvals from Enterprise.
Reporting and forecastingStandard reports in Free; unlimited reports from Professional.
Mobile appMobile apps included, including Free.
Pricing model and free tierFree for 3 users, then four per-user editions with annual discount.
Target company sizeSmall to mid-size (62% of G2 reviewers are small business)

What reviewers say about Zoho CRM

Praised for

  • Low price for the feature set.
  • Broad feature range and customization.

Common complaints

  • Interface and setup can feel complex (general G2 theme, not verified)

Themes paraphrased from public reviews on G2 and similar sites, not quotes.

What most Zoho CRM reviews leave out

  • Free edition is limited to 3 users with 5,000 API calls/day and up to 10 free data exports.
  • Zoho's pricing page shows INR by default; USD and local VAT/tax differ, so quote in your own currency.
  • Field-level encryption and developer sandbox only on Enterprise.
  • HIPAA compliance is listed from Standard.
  • Extra team users can be bought as add-ons.

Zoho CRM alternatives

  • HubSpot CRMTeams starting free with up to 2 users.
    Free for up to 2 users; Sales Hub Starter from 7 USD per seat per month
  • PipedriveSmall sales teams that live in a visual deal pipeline.
    $14/user/month billed annually (Lite)
  • FreshsalesSmall to mid-size teams wanting a cheap entry tier.
    $9/user/month billed annually (Growth)
  • InsightlySmall and mid-size teams that need CRM plus project tracking after a deal closes.
    $29 per user/month billed annually (CRM Plus)
  • CopperSmall teams that live in Gmail and Google Workspace.
    $23 per user/month billed annually (Basic); $29 monthly
  • CloseInside-sales and SDR teams that call and email at volume.
    $9 per user/month (Solo) at the lower listed price, $19 at the higher; the vendor does not say which is monthly and which annual

Zoho CRM compared

Sources

Every fact on this page comes from Zoho CRM's own pricing, product or documentation pages, G2 and company records, checked on October 24, 2026. Unknown values are left out instead of estimated.

Sources (3)
  1. pricing page, INR display (zoho.com)
  2. method.me
  3. g2.com