CRM Software
Salesforce Sales Cloud review
The market-leading enterprise CRM, sold in six per-user tiers from a $25 Starter Suite to a $550 Max edition.
Salesforce Sales Cloud at a glance
- Category
- CRM Software
- Starting price
- $25/user/month (Starter Suite)
- Pricing model
- per user
- Public pricing
- Yes
- Free plan
- No
- Free trial
- Yes
- Contract
- annual (Starter also monthly)
- G2 rating
- 4.4 (25,324 reviews)
- Founded
- 1999
- Headquarters
- San Francisco, US
- Funding or owner
- Public company (NYSE: CRM)
- Integrations
- Slack, Tableau
Buying Salesforce Sales Cloud: security, admin and contract
- SAML SSO
- SAML federated authentication available in all editions per Salesforce docs (older version of the doc)
- Contract
- Starter monthly or annual; Pro Suite and above annual.
- Support
- Standard success plan included in all licenses; Premier included with Core, Advanced, Max; Signature via account executive.
Questions to ask Salesforce Sales Cloud before you sign
- Is SCIM provisioning included, or a paid add-on?
- Which plan includes audit logs, and how long are they kept?
- Where is our data stored, and can we choose the region?
- Can we sign your standard DPA without changes?
- What will the price be at renewal, and is the increase capped?
Questions are listed where Salesforce Sales Cloud's public pages leave the answer open.
Who Salesforce Sales Cloud is for
Choose Salesforce Sales Cloud if
- Mid-size and large sales orgs that need deep customization, forecasting and a huge app ecosystem.
- Teams that want one platform for sales, service and analytics (Slack, Tableau bundled from Core)
Look elsewhere if
- Teams under about 10 reps that want flat, simple pricing.
- Buyers who need monthly flexibility above Starter: Pro Suite and up are annual only.
Salesforce Sales Cloud pricing
| Plan | Price | Unit | Notes |
|---|---|---|---|
| Starter Suite | $25 | user/month | Monthly or annual billing |
| Pro Suite | $100 | user/month | Annual only; adds quoting and forecasting; Premier Support is an add-on |
| Core | $195 | user/month | Annual only; includes Slack Business+ and Tableau Next; Premier success plan included |
| Advanced | $395 | user/month | Annual only; enhanced security and more AI |
| Max | $550 | user/month | Annual only; contact sales, no trial |
Add-ons from: Agentforce for Sales $125/user/month, Revenue Intelligence $220/user/month, Web Services API $25/user/month, Sales Programs $100/user/month.
Salesforce Sales Cloud features by buying criteria
| Criterion | What we found |
|---|---|
| Pipeline management | Opportunity and pipeline management is G2's highest-scored area (about 8.7 to 9.0) |
| Integrations and marketplace | AgentExchange marketplace access from Pro Suite; Web Services API costs an extra $25/user/month. |
| Pricing model and free tier | Six per-user tiers, only Starter Suite billable monthly; AI, API access and premium support are paid extras. |
| Target company size | Small teams (Starter) through global enterprises. |
What reviewers say about Salesforce Sales Cloud
Praised for
- Very strong pipeline and opportunity management.
- Broad integration and customization options.
Common complaints
- Support and ease of use score lower than rivals on G2.
- Costs climb quickly once AI, API and support add-ons are included.
Themes paraphrased from public reviews on G2 and similar sites, not quotes.
What most Salesforce Sales Cloud reviews leave out
- Only Starter Suite can be billed monthly; Pro Suite ($100) and above are annual only per the pricing page.
- Web Services API access is a separate $25/user/month add-on, which matters for integrations on lower tiers.
- Premier Support is included from Core but is an add-on on Pro Suite.
- Salesforce docs state SAML federated authentication is available in all editions (based on older documentation versions; confirm against current Salesforce help)
- Slack Business+ and Tableau Next are bundled starting at the Core tier.
Salesforce Sales Cloud alternatives
HubSpot CRMTeams starting free with up to 2 users.Free for up to 2 users; Sales Hub Starter from 7 USD per seat per month
Microsoft Dynamics 365 SalesOrganizations already standardized on Microsoft 365, Teams and Power Platform.$65/user/month paid yearly (Sales Professional)
Zoho CRMSmall businesses that want a free start and cheap per-user editions.Free for up to 3 users; Standard $14/user/month billed annually
PipedriveSmall sales teams that live in a visual deal pipeline.$14/user/month billed annually (Lite)
FreshsalesSmall to mid-size teams wanting a cheap entry tier.$9/user/month billed annually (Growth)
CloseInside-sales and SDR teams that call and email at volume.$9 per user/month (Solo) at the lower listed price, $19 at the higher; the vendor does not say which is monthly and which annual
Salesforce Sales Cloud compared
Sources
Every fact on this page comes from Salesforce Sales Cloud's own pricing, product or documentation pages, G2 and company records, checked on October 24, 2026. Unknown values are left out instead of estimated.