Email Marketing Software
Campaign Monitor review
Email marketing platform with a visual journey designer and template builder, aimed at small marketing teams and agencies.
Campaign Monitor at a glance
- Category
- Email Marketing Software
- Starting price
- Lite, priced by contact tier (amount not published in USD; vendor shows EUR)
- Pricing model
- per contact tier
- Public pricing
- Yes
- Free plan
- No
- Free trial
- Yes
- Contract
- monthly or annual; Enterprise annual
- G2 rating
- 4.1 (717 reviews)
- Security
- SOC2 and GDPR (Enterprise plan listing)
Buying Campaign Monitor: security, admin and contract
- Contract
- Monthly Lite/Essentials/Premier switching allowed or annual contract; Enterprise custom annual.
- Support
- Standard on Lite, priority on Essentials, premier incl. phone on Premier, dedicated account manager on Enterprise.
- Public DPA
- Custom DPAs listed on Enterprise; public DPA not verified.
Questions to ask Campaign Monitor before you sign
- Which plan includes SAML SSO, and what does it cost for our seat count?
- Is SCIM provisioning included, or a paid add-on?
- Which plan includes audit logs, and how long are they kept?
- Where is our data stored, and can we choose the region?
- What will the price be at renewal, and is the increase capped?
Questions are listed where Campaign Monitor's public pages leave the answer open.
Who Campaign Monitor is for
Choose Campaign Monitor if
- Small marketing teams and business owners who run their own email.
- Agencies managing email for several clients (multi-team/multi-brand on Enterprise)
Look elsewhere if
- Buyers who need SSO below Enterprise (not published on the pricing page)
- Teams that want fully transparent per-tier prices in USD (the vendor pricing page shows prices in EUR and does not show amounts for every tier)
Campaign Monitor pricing
| Plan | Price | Unit | Notes |
|---|---|---|---|
| Free (30-day trial) | Free | trial | Up to 500 contacts and 500 emails during the trial |
| Lite | per month by contact tier | 2,500 sends per month, standard support | |
| Essentials | per month by contact tier | Unlimited sends, priority support | |
| Premier | per month by contact tier | Unlimited sends, premier support including phone, Website Builder included | |
| Enterprise | Custom | annual contract | Multi-team and multi-brand, dedicated account manager, custom DPAs, GDPR and SOC2 |
Prices shown in EUR; USD/GBP/CAD/AUD/NZD on request. Contact tiers: 0-500 up to 50,001+. Annual billing 10% off (not for agency/multi-team plans). Nonprofits 15% off via sales. Website Builder add-on EUR 9/month on Lite and Essentials. Vendor publishes prices in EUR only on the pricing page; no USD amounts shown (checked 2026-10-24).
Campaign Monitor features by buying criteria
| Criterion | What we found |
|---|---|
| Automation workflows | Visual journey designer for timed email sends. |
| Segmentation and personalization | Segmentation page and Segment Mapper tool. |
| Deliverability | Deliverability section exists on site, details not verified. |
| Email editor and templates | Email Template Builder with free templates. |
| Ecommerce and CRM integrations | Integrations section on site, specifics not verified. |
| Pricing model and real cost | Per contact tier; unlimited users on all plans; sends capped on Lite (2,500/month) |
| Target company size | Small marketing teams, owner-run businesses, agencies. |
What most Campaign Monitor reviews leave out
- Owned by Marigold; the product is branded 'Campaign Monitor by Marigold' and the trust center moved to trust.campaignmonitor.meetmarigold.com.
- The 'Free' plan is only a 30-day trial capped at 500 contacts and 500 emails, not a permanent free tier.
- All plans include unlimited users; the price lever is contact tier, and Lite caps sends at 2,500 per month.
- Phone support only from Premier; Enterprise adds dedicated account manager and custom DPAs.
- Annual billing discount is 10% but excludes agency/multi-team plans.
Campaign Monitor alternatives
ActiveCampaignSmall and mid-size teams that want automation plus a light CRM.$15/month (Starter, 1,000 contacts, billed annually)
BrevoEmail, SMS and CRM platform (formerly Sendinblue) with Free, Starter, Standard, Professional and Enterprise plans.Free (price of paid plans not verified)
Constant ContactSmall businesses that want a single vendor for email, SMS and basic campaigns (vendor positioning, not verified here)$12/month (Email Lite, 500 contacts, monthly billing); Standard $35, Premium $80; price rises with contact count
DripEcommerce-focused email and automation platform.From $39/month (up to 2,500 contacts), per Drip blog
GetResponseSmall teams that want email plus automation and landing pages in one plan.EUR 16/month (Starter, 1,000 contacts, monthly) or EUR 13.12/month billed yearly
HubSpot Marketing HubTeams already on HubSpot CRM that want marketing, forms and reporting in one system.$0 (Free, up to 2 users); Starter from $7 or $20 per seat/month
Sources
Every fact on this page comes from Campaign Monitor's own pricing, product or documentation pages, G2 and company records, checked on October 24, 2026. Unknown values are left out instead of estimated.