Social Media Management Tools
SocialPilot review
Low-cost social media scheduler for agencies and small teams with per-account add-ons and client approval workflows.
SocialPilot at a glance
- Category
- Social Media Management Tools
- Starting price
- $17/month billed yearly ($20/month billed monthly)
- Pricing model
- tiered by social accounts and users, with per-account and per-user add-ons
- Public pricing
- Yes
- Free plan
- No
- Free trial
- Yes
- Contract
- monthly or annual; 14-day free trial, no card
- G2 rating
- 4.5 (844 reviews)
- Headquarters
- Delaware, US (contracting entity SocialPilot Technologies Inc.)
- Security
- Enforced 2FA (Ultimate), SSO (Enterprise only)
Buying SocialPilot: security, admin and contract
- SAML SSO
- Enterprise only.
- Data residency
- Hosted in the United States per terms of service; no EU option found.
- Contract
- Monthly plan available; cancel at cycle end; annual plans not refundable.
- Support
- Email at support@socialpilot.co; dedicated account manager on Ultimate.
- Public DPA
- Not found (privacy policy does not mention one)
- Implementation
- Migration and onboarding included on Ultimate.
Questions to ask SocialPilot before you sign
- Is SCIM provisioning included, or a paid add-on?
- Which plan includes audit logs, and how long are they kept?
- What will the price be at renewal, and is the increase capped?
Questions are listed where SocialPilot's public pages leave the answer open.
Who SocialPilot is for
Choose SocialPilot if
- Agencies and small teams that want client management and white-label reports at low entry prices.
- Teams that can size cost with cheap extra accounts ($4) and users ($5)
Look elsewhere if
- Teams needing SSO or API below the custom Enterprise plan.
- Buyers needing documented social listening.
SocialPilot pricing
| Plan | Price | Unit | Notes |
|---|---|---|---|
| Essentials | $17/month billed yearly; $20/month monthly | 5 social accounts, 1 user, 500 AI credits | Analytics, content library; no social inbox or bulk scheduling |
| Standard | $34/month billed yearly; $40/month monthly | 10 social accounts, 3 users, 1,000 AI credits | Adds bulk scheduling, social inbox, collaboration, content and manager approval, scheduled PDF reports |
| Premium | $85/month billed yearly; $100/month monthly | 20 social accounts, 6 users, 5,000 AI credits | Adds client approval, client management, white label reports, competitor and custom reports |
| Ultimate | $170/month billed yearly; $200/month monthly | 40 social accounts, unlimited users, unlimited AI credits | Adds advanced white label, enforced 2FA, dedicated account manager, migration and onboarding, 24 months of data |
| Enterprise | Contact sales | custom accounts, unlimited users and clients | Adds SSO and API access |
USD shown on vendor pricing page; 'Save 15%' on annual. Extra accounts $4/month on all plans; additional user $5/month on Standard and Premium. Annual subscriptions are non-refundable.
SocialPilot features by buying criteria
| Criterion | What we found |
|---|---|
| Scheduling and publishing | Bulk scheduling from Standard; content library on all plans. |
| Analytics and reporting | Analytics on all plans; PDF and scheduled reports from Standard; competitor and custom reports from Premium; history 3/12/24 months by tier. |
| Social inbox and engagement | Social inbox from Standard. |
| Social listening | Not described on pricing page. |
| Approvals and collaboration | Content and manager approval from Standard; client approval and client management from Premium. |
| Pricing model | Tiered by accounts and users with $4 extra account and $5 extra user add-ons. |
| Target company size | Solo, small teams and agencies. |
What reviewers say about SocialPilot
Praised for
- Easy to set up and administer.
- Strong social publishing.
- Low cost versus larger suites.
Common complaints
- Missing features and Instagram limitations.
- Cluttered interface and glitches with large posts per third-party summaries.
- Trustpilot 2.4 per a third-party summary.
Themes paraphrased from public reviews on G2 and similar sites, not quotes.
What most SocialPilot reviews leave out
- Entry price of $17/month (yearly) is the lowest of the three in this batch, but Essentials has only 1 user and no inbox.
- SSO and API access are Enterprise only; Ultimate adds enforced 2FA.
- Annual subscriptions are non-refundable per terms; monthly refund only if canceled within a day of charge.
- Services are hosted in the United States per terms; no public DPA found.
- Extra user add-on is not offered on Essentials or Ultimate (Ultimate is already unlimited)
SocialPilot alternatives
SendibleAgencies managing many client brands (workspaces) with many teammates, since users are unlimited.$35/month (monthly billing; third-party listing, not confirmed on the vendor page)
LoomlySmall marketing teams and agencies that want an approval workflow in the cheapest tier.$49/month billed yearly ($65/month billed monthly)
MetricoolFreelancers and small agencies managing 5 to 50 brands on a budget.$0 (Free, 1 brand); $20/month billed annually (Starter, 5 brands)
BufferCreators and small businesses with a few channels.$5 per channel per month (Essentials)
AgorapulseAgencies and small teams that prioritize inbox and comment moderation.$79/user/month (Standard, billed annually)
HootsuiteTeams that need scheduling, inbox and listening in one suite and can budget per user.$99 per user per month (Standard, annual billing basis)
Sources
Every fact on this page comes from SocialPilot's own pricing, product or documentation pages, G2 and company records, checked on October 24, 2026. Unknown values are left out instead of estimated.