Mixmax review (2026): features, pros and cons, and what to check before you buy
Gmail-centered email tracking, automated follow-ups and CRM logging with recipient-based plan limits.
Our take for buyers
Mixmax is a Gmail-centered tool for email tracking, automated follow-ups and CRM logging. It fits sales reps whose daily work lives in Gmail, and teams that want scheduled follow-ups and Salesforce activity logging. G2 rates it 4.6 from 1,487 reviews, with reviewers praising the Gmail integration and email tracking. The tool ranges from individuals to revenue teams, and a free plan exists for a first test.
It is a poor match if you need unlimited recipient activations on the lowest paid plan, or enterprise SSO and audit controls without a custom quote. Reviewers note limited customization for some workflows, so test your own process before you shortlist it. Salesforce integration is part of paid plans, but its task sync needs careful configuration.
Pros
- G2 synthesis highlights Gmail integration and email tracking.
Cons
- G2 synthesis notes limited customization for some workflows.
- Best for
- Sales reps whose daily workflow lives in Gmail.
- Starting price
- $29/user/month billed annually (100 recipients)
- G2 rating
- 4.6 (1,487 reviews)
What is Mixmax?
Gmail-centered email tracking, automated follow-ups and CRM logging with recipient-based plan limits. Mixmax supports inbox-centric sequences and Salesforce logging; the $29 Pro entry has 100 monthly sequence recipients per member.
Category: Sales Engagement Software
Mixmax key features
| Criterion | What we found |
|---|---|
| Sequences and tasks | Mixmax Pro has sequence recipients per member per month. |
| Channel coverage | Gmail-centered email, meeting scheduling and tasks; verify optional channels. |
| CRM synchronization | Salesforce integration on paid plans, with activity and task sync. |
| Outcome reporting | Sequence and engagement reporting; recipient activation limits matter. |
| Commercial model | Per-member monthly recipient activation bands. |
| Rollout scale | Individuals to revenue teams. |
Mixmax plans and pricing
| Plan | Price | Unit | Notes |
|---|---|---|---|
| Free | $0 | 50 sequence recipients per month | |
| Paid | From $29/user/month billed annually | Priced by monthly recipients per user: 100 recipients $29, 1,500 recipients $89. One plan, scaled by recipient volume; larger teams talk to sales |
USD US-facing published prices checked 2026-10-26; quote and taxes may differ. See source URLs and claims ledger. Do not assume every feature is in entry tier.
Who should shortlist Mixmax
A strong fit for
- Sales reps whose daily workflow lives in Gmail.
- Teams needing scheduled follow-ups and Salesforce activity logging.
A weak fit for
- Teams needing unlimited recipient activations on the lowest paid plan.
- Organizations requiring enterprise SSO and audit controls without a custom quote.
Mixmax alternatives
OutreachMid-market and enterprise revenue teams requiring sequences and pipeline workflows in one platform.
SalesloftRevenue teams that need structured cadences and AI-guided prioritization.
Apollo.ioSmall and growing sales teams buying data and engagement together.
Reply.ioSDR teams coordinating follow-ups across email and social touches.
lemlistTeams using email-first outbound with optional LinkedIn and calling.
HubSpot CRMTeams starting free with up to 2 users.
Security, admin and compliance
The Enterprise page lists SSO, user provisioning, audit logs, a DPA and custom legal terms, so confirm the provider, export and retention for each. It claims SOC 2 Type II, so obtain the current report. Data residency is not published. Contracts are Pro annual or monthly, with custom enterprise terms, and enterprise onboarding and dedicated customer success are advertised.
- SAML SSO
- Enterprise page lists SSO; Workspace SSO may also be mediated by Google/Microsoft authentication.
- SCIM provisioning
- Enterprise page lists user provisioning; verify provider and contract.
- Audit logs
- Enterprise page lists audit logs; verify export and retention.
- Public DPA
- Enterprise page lists DPA and custom legal terms.
- Certifications
- Enterprise page claims SOC 2 Type II; obtain current report.
Contract and buying terms
- Contract
- Pro annual or monthly; enterprise custom terms.
- Implementation
- Enterprise custom onboarding advertised.
- Support
- Enterprise dedicated customer success advertised.
- Starting price
- $29/user/month billed annually (100 recipients)
- Pricing model
- Per user, scaled by monthly sequence recipients.
- Free plan or trial
- Free plan.
What to test in a Mixmax demo or trial
Run your real sequences inside Gmail for a week and count how many recipients each rep activates, because plan limits are set by monthly recipients. Test Salesforce task and activity sync, which requires role-level configuration and CRM API permissions. Check meeting scheduling and tasks, and try any optional channels you plan to use. Push on customization: reviewers report limits, so build your most unusual workflow first.
Questions to ask Mixmax before you sign
These are the points Mixmax's public pages leave open. Get the answers in writing before procurement signs off.
- Where is our data stored, and can we choose the region?
- What will the price be at renewal, and is the increase capped?
Things to know before a demo
- The 100-recipient Pro entry tier is not unlimited sequencing; price comparisons must normalize activated contacts.
- Salesforce task sync requires role-level configuration and CRM API permissions.
Mixmax FAQ
What is Mixmax used for?
Mixmax supports inbox-centric sequences and Salesforce logging; the $29 Pro entry has 100 monthly sequence recipients per member. It suits sales reps whose daily workflow lives in Gmail.
Does Mixmax support SSO?
The Enterprise page lists SSO, and Workspace SSO may also run through Google or Microsoft authentication. Confirm which plan includes it.
Who is Mixmax best for?
Sales reps whose daily workflow lives in Gmail, and teams that need scheduled follow-ups and Salesforce activity logging.
Does Mixmax have audit logs?
The Enterprise page lists audit logs. Ask about export and retention, since those details are not published.
Sources
Every fact on this page comes from Mixmax's own pricing, product or documentation pages, G2 and company records, checked on October 24, 2026. Unknown values are left out instead of estimated.