Adalysis review (2026): features, pros and cons, and what to check before you buy
Search advertising audit, testing and budget software for teams operating Google Ads and Microsoft Ads.
Our take for buyers
Adalysis fits search-first PPC agencies and teams that care about budget pacing and audits. It covers Google Ads and Microsoft Ads with automated audit actions, performance monitors and reports, and budget projections with alerts. It is not meant for teams that primarily run Meta ads. Capterra shows a 4.6 rating from 119 reviews, with reviewers praising audits and budget tracking. The platform supports unlimited ad accounts and users, which suits agencies that add clients often.
Reviewers praise the audits, budget tracking and practical campaign insights. Complaints are that the interface feels busy and that they want broader social-channel support. A free trial is available, and standard support promises an email response within 12 hours. Expect a search-focused product, since social coverage is the gap reviewers raise.
Pros
- Reviewers praise audits and budget tracking.
- Reviewers mention practical campaign insights.
Cons
- Some reviewers find the interface busy.
- Reviewers want broader social-channel support.
- Best for
- Search-first PPC agencies.
- Starting price
- Contact sales
- G2 rating
- No G2 rating found
What is Adalysis?
Search advertising audit, testing and budget software for teams operating Google Ads and Microsoft Ads. Adalysis is a search advertising platform for audits, testing and budget control on Google Ads and Microsoft Ads. It stands out for budget projections, automated audit actions and support for unlimited ad accounts and users.
Category: Advertising Management Software
Adalysis key features
| Criterion | What we found |
|---|---|
| Pricing model | Spend-based tiers; monthly, six-month and annual billing. |
| Company fit | Small to midsize PPC agencies. |
| Supported ad channels | Google Ads and Microsoft Ads. |
| Budget pacing | Budget projections and alerts. |
| Campaign automation | Automated audit actions. |
| Reporting and attribution | Performance monitors and reports. |
| Account scale | Unlimited supported ad accounts and users. |
| Contract terms | Monthly cancellation; longer billing discounts. |
Adalysis plans and pricing
Adalysis does not publish a price list; pricing is quoted on request.
Price calculator is dynamic. Capterra lists a third-party $126 starting point, not treated as official list price.
Who should shortlist Adalysis
A strong fit for
- Search-first PPC agencies.
- Teams prioritizing budget pacing and audits.
A weak fit for
- Teams that primarily run Meta ads.
- Buyers seeking a single flat price at any ad spend.
Adalysis alternatives
Contract and buying terms
- Contract
- Monthly cancellation; longer billing discounts.
- Support
- Email response within 12 hours on standard support.
- Starting price
- Contact sales.
- Pricing model
- Subscription scaled to monthly advertising spend.
- Free plan or trial
- Free trial.
What to test in an Adalysis demo or trial
Run the free trial on your busiest Google Ads and Microsoft Ads accounts. Check how the audits surface issues and whether the automated audit actions do what you expect before you let them act. Test budget projections and alerts against accounts with uneven spend. Because reviewers call the interface busy, have the people who will use it daily judge whether they can find what they need. If you also run social campaigns, confirm what the tool does and does not cover.
Questions to ask Adalysis before you sign
These are the points Adalysis's public pages leave open. Get the answers in writing before procurement signs off.
- Which plan includes SAML SSO, and what does it cost for our seat count?
- Is SCIM provisioning included, or a paid add-on?
- Which plan includes audit logs, and how long are they kept?
- Where is our data stored, and can we choose the region?
- Can we sign your standard DPA without changes?
- What will the price be at renewal, and is the increase capped?
Things to know before a demo
- Vendor states 10% six-month and 15% annual billing discounts.
- The platform allows unlimited Google and Microsoft Ads accounts.
Adalysis FAQ
What is Adalysis used for?
Adalysis is a search advertising platform for audits, testing and budget control on Google Ads and Microsoft Ads. It stands out for budget projections, automated audit actions and support for unlimited ad accounts and users. It suits search-first PPC agencies.
Does Adalysis support SSO?
SSO, SCIM and audit logs are not published. Ask the vendor for its security documentation and a DPA.
What do reviewers dislike about Adalysis?
Some reviewers find the interface busy, and some want broader social-channel support. Reviewers praise the audits and budget tracking.
Which ad platforms does Adalysis cover?
Google Ads and Microsoft Ads. Teams that primarily run Meta ads are not the target.
Sources
Every fact on this page comes from Adalysis's own pricing, product or documentation pages, G2 and company records, checked on November 2, 2026. Unknown values are left out instead of estimated.